Online Workshop: Email Communication — A Crash Course

Led by:  Christen Kinard, Founder, Digital Congregations

Looking to reach your congregation and connect with guests in a meaningful way?

All you need is an effective church email program.

Discover why an effective email marketing program is about more than sharing important information and keeping in touch.

In these two, 75-minute sessions, we will review:

• the importance of email marketing software
• the challenges of church email marketing and how to overcome them
• how to increase your open rates and secure your subscribers’ attention
• the importance of targeted marketing and the creation of a welcome series for new church members
• and so much more!

Touching on a range of important and practical topics, this course includes the two live lessons (along with their recordings and slide decks) and scheduled office hours to address specific questions and concerns.

Leader bio: Christen Kinard has spent a decade as a professional in communications and marketing. She has helped businesses and organizations as diverse as high-end retail stores and independent schools develop and implement efficient and impactful communications strategies. Digital Congregations sits at the intersection of her desire to do meaningful work, her belief in the importance of faith communities, and her talents and experience. Christen has a MA in Peace and Conflict Resolution from Norwich University and a BA in International Relations and French Literature from the University of South Carolina.

Online Format: This two-session workshop will use Zoom technology to meet online in order to allow for presentations by the leader as well as interaction among participants. Participants will need an electronic device equipped with a reliable Internet connection, built-in or external microphone, and a built-in or external webcam.

Cost: Both individual and group registration options are available; group registration consists of up to 3 individuals from the same church or organization.

$75 per individual, if register by August 15, 2022. (Note: Beginning, August 16, individual price increases by $10. Register early and save!).

$110 per group (up to 3 participants from the same church/organization), if register by August 15, 2022. (Note: Beginning August 16, group registration price increases by $25. Register early and save!).

CEUs: .25 CEUs (Continuing Education Units) for this event. Note: CEU certificates can be generated upon request at the time of the event.

Registration: Online registration is open. CLICK HERE TO REGISTER. Registered participants will receive a Zoom meeting link the week prior to the event’s first meeting.

Waiting List: Space is limited. Register early to reserve your spot. Once event reaches capacity, a waiting list will be started.